At Brotherly Bud, I oversee design and marketing across print and digital channels, crafting everything from flyers and postcards to email campaigns and social media content like LinkedIn graphics and Reels that stay current with the latest trends. I expanded the dispensary’s reach with bold, attention-grabbing billboards on the Walt Whitman Bridge, which drew in new local customers. I also plan and design seasonal promotions that work seamlessly both in-store and online, keeping the brand’s look and feel consistent across every touchpoint while staying true to the Brotherly Bud vibe.